SCORE Foundation unveils statewide domestic violence awareness campaign

DALLAS, TX, October 11, 2011 – The Allstate Foundation and Jason Witten’s SCORE Foundation launched a statewide campaign to help break the cycle of domestic violence in Texas. Witten unveiled a public service announcement (PSA) that will air in cities across the state during October’s Domestic Violence Awareness Month.
The goal of the PSA is to get people talking about this issue, which is too often kept a secret, and to encourage men to step up as positive male mentors to women and children living with family violence. In addition to the PSA, brochures to help victims “Overcome Domestic Violence” will be available in select Allstate Exclusive Agencies in the DFW area.
The Allstate Foundation also presented Witten a $100,000 check for his SCORE Foundation. Including today’s grant, the Allstate Foundation has awarded the SCORE Foundation $400,000 since 2008 to help support prevention and recovery programs for victims of domestic abuse in Texas.    
Through Witten’s Support – Community – Overcome – Rebuild – Educate (SCORE) Foundation, the Dallas Cowboys’ superstar is placing positive male mentors in DFW domestic violence shelters, including The Family Place.  
“Exposure to family violence is an unfortunate reality in our community today,” Witten said.
“We know our support is especially crucial as the current economic climate places a stronger strain on families, resulting in more people seeking shelter services. As a community, we can all play a role in helping victims become strong and safe survivors.”  
Many of the people who fall victim to the perils of domestic violence are children. By placing male mentors known as a SCOREkeeper in shelters, this partnership is working toward releasing the deadly grip domestic violence has on these families. The SCOREkeepers walk families through The Allstate Foundation’s economic empowerment curriculum to help them become financially independent.
“We’ve come together to take a stand against domestic violence,” said Joe McCormick, Allstate Texas Corporate Relations Manager. “Together, we are empowering survivors with the opportunity to have economic autonomy and personal freedom.”  
Allstate Foundation Facts Established in 1952, The Allstate Foundation is an independent, charitable organization made possible by subsidiaries of The Allstate Corporation (NYSE ALL). Through partnerships with nonprofit organizations across the country, The Allstate Foundation brings the relationships, reputation and resources of Allstate to support innovative and lasting solutions that enhance people’s well-being and prosperity.  With a focus on teen safe driving and building financial independence for domestic violence survivors, The Allstate Foundation also promotes safe and vital communities; tolerance, inclusion, and diversity; and economic empowerment. For more information, visit